A RESTAURANT LEGACY

54 Years Of DeRosa Corporation

Here’s to 54 years of the DeRosa Corporation. Cheers to you, Joe!

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CHEERS TO YOU, JOE

A Legacy Built On
Doing The Basics Right

Joseph DeRosa is the President of DeRosa Corporation, Southeast Wisconsin’s Most Likable Restaurants. He was born in Chicago and earned a bachelor’s degree in Economics from Roosevelt University. In 1986, he graduated from Harvard Business School’s O.P.M. (Owner/President/Management) program.

54 years later, the DeRosa Corporation grew to include eight Chancery Restaurants (casual dining), Port Washington’s Smitch Brothers and Brewery, Eddie Martini’s (a 1940’s-styled supper club), four Jose’s Blue Sombrero restaurants (authentic Mexican restaurants), Seven Sisters Café and Café West (business industry contract feeding operation located in the Wauwatosa Children’s Hospital Complex) and ParkSide 23 (a farm to table upscale casual dining restaurant).

In 1972, 24-year-old Joe founded the Racine family-oriented company that is well known today for feeding over four generations of Wisconsin families and entertaining countless others. After 7 months of working as a manager at Ground Round in Chicago, he said: “If they’re making money doing this, I can make a living. It didn’t look complicated – just do basic things right.”

HISTORICAL HIGHLIGHTS

A Timeline Of Innovation

Wauwatosa-based DeRosa Corporation was among the first to bring the casual dining restaurant concept to Wisconsin. With a unique philosophy highlighting the importance of people, place and product, DeRosa is known for embodying a playful refuse-to-grow-up approach in its brands, menus and amenities. Among the first to feature such brand innovations as peanuts on the floor, popcorn on the table, and its own craft brewery, DeRosa also helped pave the way for midwestern American fine dining, reaching national heights in service and reputation. The DeRosa Corporation currently operates 5 restaurant locations in SE Wisconsin.

RECOGNITION

Joe DeRosa's Awards & Accomplishments

1997

DeRosa Corporation received the Foodservice Leader of the Year award from the Boelter Companies.

April 2002

Joe was named Wisconsin Restaurateur of the Year by the Wisconsin Restaurant Association.

2004

Joe was selected by the Wisconsin Restaurant Association as a finalist for the National Restaurant Association’s Good Neighbor Award.

Wine

Eddie Martini’s has earned several Wine Spectator awards for wine list offerings.

2013–2016

Jose’s Blue Sombrero was voted Best Mexican Restaurant by The Journal Times (Racine) readers.

1999

Joe DeRosa received the Meritorious Service Award.

2003

Eddie Martini’s was selected as the winner of the National DiRona Award.

Recognition

Eddie Martini’s was named one of Gourmet Magazine’s Top 40 restaurants in the US.

Farm-to-Table

Parkside 23 received first place in the Farm-to-Table Restaurant category in the Top Choice Awards of Greater Milwaukee from the Milwaukee Journal Sentinel.

STILL DOING THE BASICS RIGHT

Service, Community & Family

Joe still challenges all of us to “do basic things right,” like providing good food and drink in a clean restaurant with legendary service. He believes in giving back to the industry that helped make him what he is today. His professional affiliations include:

“Personal priorities include God and Family.”

Joe is blessed with his wife Pam, six children and numerous grandchildren.